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Value Migration: How to Think Several Moves Ahead of the Competition (Management of Innovation and Change), by Adrian J. Slywotzky
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According to Slywotzky, "value migration" is the flow of economic and shareholder value away from an increasingly outmoded business design toward others that are better equipped to create utility for customers and profit for the company. This book describes the skills that managers will need to identify value shifts in their own industries and to craft the key moves that will determine their ability to achieve and sustain value growth. "A strategy guide that will show you why businesses rise and fall, and how to profit at each phase of a market's life cycle".--Success "[Slywotzky's] far-sighted new book...is likely to shake up the way executives look at their priorities".--Journal of Business Strategy
- Sales Rank: #380308 in Books
- Published on: 1995-11-01
- Original language: English
- Number of items: 1
- Dimensions: 9.50" h x 6.50" w x 1.25" l, 1.43 pounds
- Binding: Hardcover
- 336 pages
From the Back Cover
Value Migration identifies for the first time a dramatic shift in the business landscape: new, aggressive, and successful companies have taken on the giants - and are winning. Companies like Microsoft, Nucor, Starbucks, and Southwest Air have captured growth in revenue, profits, and market value from previously dominant competitors like IBM, U.S. Steel, General Foods, and United Airlines. How have they done it? Not with new products or innovative technology, but with superior business designs. These upstarts, and some nimble incumbents like Merck, have each created a business design - how they select customers, differentiate their offerings, configure their resources, go to market, and capture value - based on a strategic understanding of their customers' highest priorities. Slywotzky charts the path of Value Migration from obsolete to new business designs and identifies seven patterns of Value Migration that every manager should know. He demonstrates the step-by-step process by which you can evaluate your own company's situation. He reveals the specific strategic tools you can use in any company in any industry to anticipate customer changes and then design a business that will capitalize on the inevitable migration of value.
About the Author
Adrian J. Slywotzky is a Vice President and founding partner of Corporate Decisions, Inc. (CDI), an international strategy consulting firm that focuses on the creation of profitable growth for clients.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Provides some useful insight
By Blaine Bateman
Although you might debate if the framework from Adrian Slywotzky can be used to reach actionable conclusions, it is at least thought provoking. The key premise is that everything is a business model, and business models have life cycles, where they grow, accrue value to their users, peak, then start giving up value to new business models. Like a lot of frameworks, there isn't much here to tell you what your next business model should be. However, the thought process, and defining stages of the life cycle, is useful as a way to review your current business and consider if you are about to be faced with out-flowing value migration.
0 of 0 people found the following review helpful.
Good book on recoginzing companies starting to stagnate and rely ...
By stan Hunter
Good book on recoginzing companies starting to stagnate and rely more on dividends and buybacks of stock to make up for new product lines and revenue growing ideas.
0 of 0 people found the following review helpful.
Excellent Book - introduces concepts at an intermediate level
By reviewer guy
Worth adding to your reading list (especially at the price). This is one of a handful of concepts you need to be great at the strategy of business.
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